 |
Internet
video production If
a picture says a thousand words… imagine what a video can do.
Online video tells the story of your organization faster, more
effectively, and more memorably than straight-up text or photographs. With
broadcast quality equipment, skilled camera operators, and years of online experience,
Toronto Clips has produced fun and engaging web-based promotional videos for businesses,
working artists and the non-profit sector. See
the videos on the right for examples of how our team can promote your organization.
| WHAT
CAN ONLINE VIDEO
DO FOR YOU?
| 1. |
Create
a positive first impression |
Video
demystifies your product or service and personalizes what you do by putting a
"face to the name," attracting clients who may have been reluctant to contact
the unknown. | | 2. |
Simplify
your message |
Video
breaks down complex products and processes and shows them in action, reducing
confusion and increasing confidence in your business or service. |
| 3. |
Elicit
a targeted emotional response |
Like
a good commercial, a well thought-out script combined with footage of people interacting
with your product or services and a carefully selected soundtrack can create a
desired feeling in the viewer and encourages action. |
| 4. |
Expand
your audience | |
The
explosion of video sharing and social networking sites allow you reach an audience
far beyond the traffic at your own site. Some can be played anywhere on the world
on cell phones and other portable devices. Others lend themselves to viral marketing
where the viewer works for you by emailing your video to their own audience. |
| 5. |
Keep
visitors on your web site |
Videos create web site "stickiness." They keep visitors
to glued to your web page, engage their interest and encourage them to peruse
other sections of the site. | | 6. |
Improve
your search engine rankings |
| Search
engines such as Google are currently developing the technology to "crawl" through
videos. In the near future, video content will be used along with regular web
site components to optimize search engine rankings. |
| 7. |
Save
you money | |
Video is
unique in that it conveys a great deal of information in a short time. Two minutes
of well-shot and edited footage can often say as much, for less the cost, than
a stack of full-colour brochures. | |
| | 90%
of all Canadians now surf the web using high-speed broadband connections
making it easier than ever to watch videos on line. For
information on how we can create an appealing video for your web site contact
June Morrow today.
Tel 416-537-1354, Email junemorrow@rogers.com | |
DVD
& event video production Whether
it's a live show, company event, or celebration, Toronto Clips can capture it
for posterity with a professionally produced DVD. Contact us today for rates.
|